diff --git a/client/src/pages/SeatsPage.tsx b/client/src/pages/SeatsPage.tsx
index 80c3023..add5dea 100644
--- a/client/src/pages/SeatsPage.tsx
+++ b/client/src/pages/SeatsPage.tsx
@@ -64,6 +64,21 @@ interface Agent {
   skillKeys: string[]
   mcpServerIds: string[]
   docs: string[]
+  persona?: string | null
+}
+
+interface AgentProfileLite {
+  id: string
+  profileKey: string
+  name: string
+  monogram?: string | null
+  recommendedAutonomy: string
+  skillKeys: string[]
+}
+
+interface AgentProfileDetail {
+  profile: AgentProfileLite
+  body: string
 }
 
 const AUTONOMY = [
@@ -86,6 +101,7 @@ export function SeatsPage() {
   const [mcp, setMcp] = useState({ name: '', endpoint: '', headerName: 'Authorization', headerValue: '' })
   const [newSeat, setNewSeat] = useState('')
   const [selectedSeat, setSelectedSeat] = useState<string | null>(null)
+  const [profiles, setProfiles] = useState<AgentProfileLite[]>([])
   const [agent, setAgent] = useState({
     name: '',
     monogram: '',
@@ -94,6 +110,7 @@ export function SeatsPage() {
     skillKeys: [] as string[],
     mcpServerIds: [] as string[],
     docs: '',
+    persona: '',
   })
 
   const run = useCallback(async (action: () => Promise<unknown>) => {
@@ -128,6 +145,11 @@ export function SeatsPage() {
       const byKey = new Map<string, Skill>()
       for (const s of lib) if (!byKey.has(s.skillKey)) byKey.set(s.skillKey, s)
       setSkills([...byKey.values()])
+      // Agent profiles (AGENTS.md): one selectable entry per key (the resolvable winner is first).
+      const profileList = await api.get<AgentProfileLite[]>(`/api/orgboard/agent-profiles?organizationId=${organizationId}`)
+      const byProfileKey = new Map<string, AgentProfileLite>()
+      for (const p of profileList) if (!byProfileKey.has(p.profileKey)) byProfileKey.set(p.profileKey, p)
+      setProfiles([...byProfileKey.values()])
       await loadConfigs()
       await loadMcpServers()
     })
@@ -217,11 +239,31 @@ export function SeatsPage() {
               skillKeys: existing.skillKeys,
               mcpServerIds: existing.mcpServerIds ?? [],
               docs: existing.docs.join(', '),
+              persona: existing.persona ?? '',
             }
-          : { name: '', monogram: '', autonomy: 'Gated', apiConfigId: configs[0]?.id ?? '', skillKeys: [], mcpServerIds: [], docs: '' },
+          : { name: '', monogram: '', autonomy: 'Gated', apiConfigId: configs[0]?.id ?? '', skillKeys: [], mcpServerIds: [], docs: '', persona: '' },
       )
     })
 
+  // Apply an AGENTS.md profile to the seat: prefill identity, autonomy, skills, and the persona
+  // (operating guide). The user can still tweak everything before saving.
+  const applyProfile = (key: string) =>
+    run(async () => {
+      const versions = await api.get<AgentProfileDetail[]>(`/api/orgboard/agent-profiles/${key}?organizationId=${organizationId}`)
+      const chosen = versions[0]
+      if (!chosen) return
+      const known = new Set(skills.map((s) => s.skillKey))
+      setAgent((a) => ({
+        ...a,
+        name: chosen.profile.name,
+        monogram: chosen.profile.monogram ?? '',
+        autonomy: chosen.profile.recommendedAutonomy,
+        skillKeys: chosen.profile.skillKeys.filter((k) => known.has(k)),
+        persona: chosen.body,
+      }))
+      toast.success(`Applied “${chosen.profile.name}”. Review and save.`)
+    })
+
   const saveAgent = () =>
     run(async () => {
       if (!selectedSeat) return
@@ -233,6 +275,7 @@ export function SeatsPage() {
         skillKeys: agent.skillKeys,
         mcpServerIds: agent.mcpServerIds,
         docs: agent.docs ? agent.docs.split(',').map((d) => d.trim()).filter(Boolean) : [],
+        persona: agent.persona.trim() || null,
       })
       if (teamId) await loadSeats(teamId)
       toast.success(`${agent.name || 'Agent'} configured — seat is now AI.`)
@@ -416,6 +459,19 @@ export function SeatsPage() {
               </CardHeader>
               {selected && (
                 <CardContent className="flex flex-col gap-4">
+                  {profiles.length > 0 && (
+                    <Field label="Start from a profile (AGENTS.md)">
+                      <Select value="" onValueChange={applyProfile}>
+                        <SelectTrigger className="w-72"><SelectValue placeholder="Apply an agent profile…" /></SelectTrigger>
+                        <SelectContent>
+                          <SelectGroup>
+                            {profiles.map((p) => <SelectItem key={p.profileKey} value={p.profileKey}>{p.name}</SelectItem>)}
+                          </SelectGroup>
+                        </SelectContent>
+                      </Select>
+                    </Field>
+                  )}
+
                   <div className="flex flex-wrap items-end gap-3">
                     <Field label="Name">
                       <Input value={agent.name} onChange={(e) => setAgent({ ...agent, name: e.target.value })} className="w-40" placeholder="Aria" />
@@ -494,6 +550,17 @@ export function SeatsPage() {
                     <Input value={agent.docs} onChange={(e) => setAgent({ ...agent, docs: e.target.value })} placeholder="product-docs, house-style" />
                   </Field>
 
+                  <div className="flex flex-col gap-2">
+                    <Label>Operating guide (persona)</Label>
+                    <textarea
+                      value={agent.persona}
+                      onChange={(e) => setAgent({ ...agent, persona: e.target.value })}
+                      rows={4}
+                      placeholder="The agent's persona / operating guide — set by a profile, editable here. Injected into the run."
+                      className="w-full resize-y rounded-md border border-input bg-transparent px-3 py-2 text-sm shadow-xs outline-none focus-visible:ring-[3px] focus-visible:ring-ring/50"
+                    />
+                  </div>
+
                   <Button onClick={saveAgent} className="self-start">
                     <Wand2 data-icon="inline-start" />
                     Save agent